BRUNSWICK FINANCIAL FACT BOOK / publication design - 2013
As senior designer at Cubicle Ninjas, my work encompassed everything from web design and user interface work to traditional presentation and print projects. For me, one of the most rewarding print projects involved the Brunswick Corporation, who rebranded themselves in 2013 with an industry event at the New York Stock Exchange. I had the opportunity to design their financial fact book, setting the template for print collateral, event banners, and presentation slides in the process.
While Brunswick has mainly been recognized for its bowling franchises, the majority of its business comes from boating and nautical engines. Accordingly, when we began work on Brunswick’s collateral suite, wI built a versatile system built on elegant white space and light aquatic blues shapes, subtly emphasizing the water while allowing the design to support all areas of Brunswick’s business. The financial report draws from Brunswick’s rich photographic archives, using photo montages to demonstrate the range of the company’s interests.